the-media-consulting-group (or in short MCG) was founded in 1998 in Germany
and provides services to its customers throughout Europe today.
the-media-consulting-group is an expert team of professionals
who possess a deep understanding of digital marketing strategies
and digital business transformation combined with
data-driven management approaches, analytics and AI.
Our primary objective is to help our clients
harness the power of digital to achieve their goals,
be it increasing brand visibility, driving sales, managing reputation,
or creating engaging communications strategies
and contents that resonate with the target audience.
Customer-Centric, Connecting the Present to the Future
the-media-consulting-group thrives on collaboration. We build strong partnerships with our clients, working hand-in-hand to achieve our clients' goals. By combining our expertise and understanding of digitalization with the client's industry knowledge, we create a formidable force that surmount any transformation challenge.
To enhance the media and marketing excellence of our customers
As the world becomes increasingly digital and data-driven, the-media-consulting-group helps businesses adapt and thrive in new digital realms. We develope comprehensive online communications, media and digital marketing strategies and guide our clients through the process of creating engaging digital channels and platforms.
25+ years of experience in digital transformation and developing digital media and marketing strategies
Every single strategy, plattform or app we have designed and created was built on the same belief that the strategy, plattform or app should focus on performance, effiency and tailor-made for the organization and company.
Media & Tech Strategy Consulting
We help companies accelerate sustainable and inclusive growth through innovative, data-driven and integrated digital media and technology strategies by building internal capabilities, integrating digital and analytic tools into organizations, and transforming the way companies across industries operate to improve their businesses in substantial ways.
We advise, design and implement integrated digital communication strategies for companies, brands, products and organizations. Our expertise lies in creating message which go viral and ensuring consistent information across various channels.
We increase online visibility, build up brand equity, and help promote support all while improving online brand reputation, poweered by strong academic expertise in ifluencer marketing strategies and online review management.
We leverage the full spectrum of advanced social tools, on-hand skill sets and key knowledge of the social media industry to execute any type of social media campaign. Our social media services are designed to create killer campaigns that drive above average results for brands.
We identify all digital touchpoints brands share with customers across platforms throughout the entire customer journey and improve, reimagine, and re-innovate brands' engagement and personalized interactions with customers online.
We set up effective growth content marketing team, match brand's content to visitors needs and position brand's content marketing for business growth.
Artificial intelligence (AI) is revolutionizing the way brands communicate digitally. With the power of AI, we empower businesses to create personalized, automated experiences that can be tailored to the individual user.
Designed For Impact, Our Customized Executive Education Trainings Equip You With The Skills To Transform.
Customer Experience along the Customer Journey
John F. Kennedy
Sydney J. Harris
Johann Wolfgang Von Goethe